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Corporations and sustainable development: the latest fashion or a real commitment?

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WBCSD - ARESE

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Ethics Commission
François Ewald

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Anne Lauvergeon

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Corporations and sustainable development

François Ewald
Ethics Commission

In the debate over sustainable development, it would appear the aim is not so much to last or continue, but rather to "invent a new departure". That is, to go beyond mere crisis solving and operate a mutation. Do you think industry can radically change its goals, its ways, its management, its production?

SD need not be opposed to industrial practices. We are miles away from revolutionary logic. SD offers a conceptual framework integrating a variety of factors: the short and long term, the financial and social dimensions, technology and safety - for consumers, for generations to come. But it's nothing new.
It is not an ecological version of Marxism, but a quest for equilibrium, a new philosophy of solidarity.

In the debate over sustainable development, it would appear the aim is not so much to last or continue, but rather to "invent a new departure". That is, to go beyond mere crisis solving and operate a mutation. Do you think industry can radically change its goals, its ways, its management, its production?